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Part-Time Social Media Manager (NYC-Based)

$2,000–$3,000/month • ~20 hours/week
Hybrid NYC • Flower-Powered Wellness Brand

About The Qi

The Qi is a NYC-based wellness brand creating sensory, nourishing rituals through whole flower teas. Our mission is to help people feel more alive, connected, and in awe every day. We’re expanding our presence across TikTok, Instagram, and YouTube Shorts—and looking for a magnetic, culturally fluent social media leader to help us grow.

This is an opportunity to be part of our universe-building brand of the future and co-create with us a world we want to live in.

Role Overview

We’re hiring a part-time Social Media Manager who can own the day-to-day social presence, grow our reach, and bring The Qi’s brand voice to life.

This person will collaborate closely with our founder (Lisa) and our community/partnership manager (Angela). The ideal candidate is NYC-based, plugged into wellness and Asian/TCM-informed culture, aesthetically driven, and emotionally intelligent.

You are NOT a poster.
You are the social pulse of our brand.

Responsibilities

Content Strategy & Planning

  • Develop monthly content calendars across TikTok and Instagram.

  • Create ideas that ladder up to brand campaigns (flower tea benefits, TCM knowledge, inner/outer beauty rituals, new product launches, bloom moments, events, seasonal promos).

  • Turn founder-led moments into high-performing social content.

Daily Social Media Management

  • Post 4–5× per week across IG + TikTok (can be the same/similar content reposted)

  • Manage IG Stories daily: UGC, reposts, behind-the-scenes, real-time studio happenings.

  • Write captions that feel warm, alive, funny, human, and aligned with The Qi’s voice.

Influencer & Community Amplification

  • Engage with creators, customers, and aligned accounts to grow reach.

  • Identify and repost strong UGC moments.

  • Support Angela by integrating influencer content into the social strategy.

Analytics & Optimization

  • Track weekly metrics: reach, follows, saves, shares, CTR, conversions.

  • Refine content pillars based on performance.

  • Follow industry trends and suggest new tests and formats.

Brand Voice & Aesthetic Consistency

  • Create EPIC content that generates comments, shares, saves, emotion, and connection.

  • Ensure posts align with The Qi’s “anti-numbness” brand filter.

  • Help the brand “be loud” — in a Qi way: awakened, magnetic, alive.

Collaboration

  • Film content with the founder once a week (NYC-based required).

  • Attend occasional events/studio tastings/pop-ups for live content capture.

Required Experience & Skills

Must-Haves

  • 2–4+ years managing IG/TikTok for a brand (beauty, wellness, lifestyle, or creator-led preferred).

  • Strong understanding of wellness—especially Traditional Chinese Medicine, or a genuine passion to learn and integrate TCM principles into content.

  • Proven track record of growing accounts.

  • Deep comfort with content cycles and social storytelling.

  • Strong copywriting with a warm, funny, engaging tone.

  • Strong aesthetic taste (Flamingo Estate / Aesop / artful wellness vibes).

  • NYC-based—able to come in weekly to film content.

Great-to-Haves

  • Ability to lightly edit videos (CapCut-level).

  • Experience with TikTok Shop or social commerce.

  • Understanding of SEO for IG/TikTok search.

  • Experience in small teams or startup environments.

Who You Are

  • Emotionally intelligent and collaborative.

  • Passionate about wellness, TCM, flowers, ritual, beauty, storytelling.

  • Curious and always learning.

  • Calm energy but proactive, driven, and creative.

  • Able to turn everyday moments into magic.

  • Loves humor and can bring lightness to the brand.

  • Wants to grow long-term with The Qi.

Growth, Benefits & Perks

30-Day Trial Period

We start with a 30-day paid trial so we can both ensure the role is a strong fit.

Growth Opportunity

Opportunity with expanded hours and promotion.

Benefits & Perks 

  • Free flower teas (all the blossoms you can drink!)

  • Employee discounts on everything

  • Be part of a world-changing brand, the future of wellness + beauty

  • Co-create the Qi universe with us — storytelling, rituals, community, worldbuilding

How to Apply

Please fill out this form. 




Holiday Pop-Up Sales Associate (Seasonal)

Dates: November 13 – December 24, 2025
Location: Union Square Holiday Market, NYC
Mon - Fri: 11am - 8pm
Sat - Sun: 10am - 8pm

About The Qi

The Qi is a NYC-based wellness brand specializing in rare, beautiful, whole flower teas sourced directly from small family farms. We believe drinking flowers daily is a ritual of beauty, healing, and connection.

We’re looking for two enthusiastic, reliable Sales Associates to join us for our holiday pop-up at the Union Square Holiday Market. This is a great opportunity to work in a fast-paced, festive environment and help people discover our flower teas.

Key Responsibilities

  • Customer Engagement: Share information about our whole flower teas, their origins, benefits, and brewing rituals to educate and delight customers.

  • Sales & POS: Handle transactions using our point-of-sale system (training provided).

  • Inventory Management: Restock products on display throughout the day and maintain a clean, organized booth.

  • Logistics Support: Open & close booth during shift. Pick up restock items from our nearby Tea Studio (abt 10 minutes away from Union Square).

  • Brand Representation: Be an ambassador for The Qi’s mission and provide excellent customer service at all times.

Requirements

  • Friendly, approachable, and comfortable engaging with a high volume of customers.

  • Reliable and punctual, with strong attention to detail.

  • Experience with retail, food/beverage, or pop-up markets preferred 

  • Ability to lift boxes up to 25 lbs and stand for extended periods.

  • Interest in wellness, tea, or artisanal goods a plus!

Schedule & Compensation

  • Dates: November 13 – December 24, 2025 (weekend and weekday shifts available).

  • Hours: Approximately 8-9 hours per shift (exact schedule TBD).

  • Compensation: $15/hr + 5% commission (averaging $22 -25/hr)

How to Apply

Please email your resume and a short note about why you’d like to work with The Qi at our holiday pop-up to hello@the-qi.com with the subject line: “Union Square Pop-Up Sales Associate.”




Marketing Intern (6-Month Role)
NYC – In-Person at The Qi Studio

About Us
The Qi is a flower wellness brand based in NYC, specializing in whole flower teas and rituals that bring beauty, healing, and connection into daily life. We host weekly tasting events and community experiences at our Flatiron studio. Come join us to learn, grow, and bloom together. 

The Role
We’re looking for a creative, community-driven Marketing Intern to join our team for 6 months. This role is perfect for someone who loves wellness, tea, and building meaningful connections both online and in person. Starting Sep 6th, 2025.

Key Responsibilities

  • Community Building: Help nurture and engage our growing community of tea lovers, wellness seekers, and creatives.

  • Studio Hosting: Own our Studio Saturdays from 12:30 PM – 6:30 PM (open hours 1:00 PM – 6:00 PM) — setting up, welcoming guests, serving tastings, helping check out customers with purchases, creating a memorable customer experience, and encouraging 5-star Google reviews.

  • Content Support: Assist in creating engaging social media content by filming/capturing Studio Saturdays.

  • Event Support: Help plan, reach out, and execute special studio events, collaborations, and influencer tastings.

  • Marketing Projects: Support campaigns and community outreach as needed.

Who You Are

  • Passionate about wellness, tea, and community building

  • Warm, welcoming, and comfortable hosting in-person experiences

  • Strong communicator (in person + online)

  • Organized, reliable, and proactive — able to take initiative/problem solver 

  • Creative eye for content and storytelling

  • Bonus: Experience with social media, events, or hospitality

Details

  • Commitment: 6 months

  • Hours: Saturdays (required, 12:30 PM – 6:30 PM) 

  • Compensation: Paid internship $600/month with the opportunity for promotion and a raise after 3 months. Plus, earn 5% commission on Studio Saturday sales exceeding $500.

How to Apply
Apply via hello@the-qi.com with subject: Marketing Intern - [YOUR NAME]. Please include your resume and a brief statement on why you’d like to be a part of The Qi. Good luck!